We have the experience. We've covered over 3,000 promotions for over 100 brands in over 20 countries.
With offices in 7 countries VCG have the experience to help with all of your Promotional needs. Our industry leading team of experienced professionals work closely with our clients by analysing their aims, formulating ground breaking cost effective solutions and then efficiently executing them . This is followed up by results analysis to ensure any learnings are incorporated into future campaigns. We care about your customers as if they were our own.
We offer a fully risk-managed promotional service that caps your exposure to risk before your sales promotion starts. If your promotion over-redeems and costs are higher than the Fixed Fee paid you're not exposed to any risk and you don't pay any additional fees. This allows you to plan with absolute budget certainty and know that you are protected in the event of over-redemption.Read case studies
Free Consultancy Service
We do not charge for advice! We work on this basis as we are confident that what we offer will be better than you might find elsewhere. Do you need guidance on running a Try Me Free promotion for example? We will provide options which fit your budget.Read case studies
Handling & Fulfilment
We take this aspect very seriously. In fact so seriously that we only work with the very best Handling Houses. We are a strong believer in using the best suppliers for any complimentary service. A promotion can be a success in terms of its Sales increase, however, if consumers receive their item late or if when they contact Customer Services their enquiry is not dealt with quickly and efficiently, the lasting memory will not be a good one!Read case studies
Do you need help negotiating with a third party to be a prize partner in your promotion? Or do you need to source a reliable supplier for promotional merchandise? Our team have years of experience in both of these areas taking away all of the hassle. Stock risk and shipping from foreign suppliers also becomes our problem to manage - all contained within the agreed Fixed Fee.Read case studies
The day to day management of a promotion can be very time consuming. Liasing and co-ordinating multiple partners to ensure a promotion runs smoothly from launch through to close can be overlooked as a cost. We take all of this work away from you to ensure that all partners involved in a promotion are 100% committed to delivering the very best experience for the consumer so that you only have one point of contact. There is rarely an additional charge for promotional management.Read case studies